I don't count the sit-ups.  
I only start counting when it starts hurting because they're the only ones that count.  

That's what makes you a champion.

 - Muhammad Ali


Delivering The Services that directly impact your growth

We know they are the only ones that count.

In a world where companies are continually redefining their industries, strategy execution, managing innovation and authentic story telling can be a real challenge.

I solve that.  

I give your brands reach through executing regenerative growth strategies which work for your business, your customers and the planet.


Let's Talk

Together sustainable growth is a reality.

Get in touch to collaborate.  



Although they’re a start-up, I would use CoPlantation because they had a fresh open approach which challenged us as farmers and foresters. They understood the motivations of the owner as well as the sensitivities around integrating iwi values into a commercial business. This is not easy but CoPlantation found an effective balance.
— Andrew Priest, Chief Executive/Kaihautu, Ngai Tahu Farming
In Kusal’s two months with GCS, he transformed GCS into a company with vision, direction, and discipline. He was a role model for our management, bringing energy, enthusiasm, and a “Yes we can” spirit to our office.
— Jodie Wu, CEO, GCS
Kusal has a very particular set of skills, skills he has acquired over a long career in the dairy industry, skills that have helped  deliver a ‘blue ocean’ product in Whaiora that has included the product concept, product development, product packaging and marketing collateral to deliver a go to market strategy.
— Richard Wyeth, CEO Miraka
Kusal Perera is an individual who is single mindedly committed to success. He looks for alternative solutions to challenges.
— Francis Wanganju, Managing Director TFA
Kusal’s inclusive, positive management style and his expertise linking product development with marketing brings the best out of scientists and technologists. He is a creative thinker which encourages creativity. Kusal’s boundless energy and enthusiasm is contagious. It was great to be part of his team. Kusal’s unique combination of expertise, experience and enthusiasm will be an asset for future collaborations.
— Dr Lee Huffman Principal Scientist, Team Leader, Plant & Food Research Ltd


Kia Ora I'm Kusal Perera

I'm an accomplished, entrepreneurial, senior marketing and innovation leader. I am also a New Zealander, a surfer, an explorer and a trained chef. I bring extensive global agri-food industry experience grounded in growth strategy principles. I'm passionate about using creative brand story-telling to lead positive change through conscious and progressive business practices. I have a proven track record in scaling values-based businesses, using improved trend awareness and consumer insight to create multi-million-dollar commercial successes. Sustainability is at the heart of everything I do.

Giving Back

I believe in the power of social enterprise. That’s why I focus on working with purpose-driven organisations to deliver social and environmental change.

I walk the walk too – for every 20 hours of client work delivered, I donate an hour of my services to a social enterprise.